Peddle and Potter directors Jennifer Hudson and Sally Bostock are passionate interior designers with a wealth of knowledge and experience in the commercial design industry. Having worked in top tier Australian architectural practices, Jennifer and Sally founded the Peddle and Potter design collective in 2015, with a strong aspiration to broaden their professional development whilst being able to celebrate and promote fellow designers, creatives and makers.

Since originally launching in 2015 as an online boutique, Jennifer and Sally have successfully contributed to all aspects of the business, including the design of their website, brand and graphic development, product sourcing and procurement, account management and styling engagements for select clients. With the Peddle and Potter brand now firmly established in the local design community, Jennifer and Sally are also pursuing interior design opportunities within the commercial workplace, retail and hospitality sectors.

Sally Bostock

Sally Bostock is an Interior Designer and co-founder of Peddle + Potter. Since completing her Bachelor of Interior Architecture with Honours at the University of South Australia, she has gained over seven years of industry experience in a variety of sectors, including commercial workplace, health care and education. During her most recent experience at HASSELL, Sally was a key team member for various commercial projects, taking on lead project roles for global, national and ASX100 clients.

Sally is passionate about creating innovative and appealing interior environments. She has a strong insight for the requirements and functions of interior spaces that aim to improve the experiences of the occupants. She believes in the importance of a strong design concept that is followed through all stages of the design process to achieve a successful outcome for the client and the design team.

Jennifer Hudson

Jennifer is a highly experienced design consultant with an enduring passion for all things creative. Developing her skills in renowned international practices such as HASSELL and Geyer, Jennifer offers over 7 years of professional design experience in the commercial workplace, hospitality, health and residential sectors.

With strengths in both developing and delivering a strong design concept, Jennifer’s attention to detail and inherent design eye has established her as lead designer for several significant commercial clients. Jennifer’s ability to clearly communicate her ideas through high quality presentations and 3D models helps to enable seamless transitions throughout each stage of the design process. 

Balancing her professional skills, Jennifer is also pursuing her passion in fine arts, developing a range of unique and contemporary artworks that have been featured in renowned galleries throughout Brisbane.